SESSION FOUR: MANAGING AND MARKETING YOUR PRACTICE
Saturday 14 October, 2 - 3pm
Cost | $5 (pay at the door)
This event has a limited capacity | Register your attendance:
Session Four: Managing and Marketing Your Practice
Interested in how to manage and market your practice? In this panel session, join a panel of interdisciplinary arts professionals as they share their experiences managing and juggling multiple projects, and how they network and market their expertise. Join curator and writer, Sophia Cai, writer and graphic designer, Anna Zagala, and artist and designer, Em Raubenheimer, as they share their experiences working in the arts, tips on how they market their practices and the challenges of working in a field where funding can be minimal.
Sophia Cai is a Melbourne-based emerging curator and arts writer with a particular interest in Asian art history as well as contemporary craft. She graduated from the Australian National University with a First Class Honours degree in Art History and Curatorship in 2011, and completed her Masters in History of Art at the Courtauld Institute of Art, London in 2014, specialising in contemporary Chinese art post-1979.
As an independent curator Sophia has worked on a number of projects and exhibitions, including 'Some words are just between us' at Firstdraft, 'No Woman is an Island' at BLINDSIDE, 'Closing the Distance' at Bundoora Homestead Art Centre and 'Slice of Life' at Craft as part of the Emerging Curators Program 2017. Her arts writing has appeared in a number of online and print publications. She is currently the Public Programs Coordinator at the Australian Tapestry Workshop.
Anna Zagala has worked across design and communications for 15 years. She has qualifications in graphic design and creative writing and has worked with museums, festivals, small business, artists, and others on visual identity, publications, signage, exhibition design, websites, and marketing campaigns for clients including Monash University Museum of Art I MUMA, Museum of Sydney, The National Film and Sound Archive, The Ian Potter Museum of Art and The University of Queensland. She is an experienced writer. Anna regularly lectures on the dark arts of marketing and publicity in the arts sector and teaches, on occasion, the next gen in graphic design at universities around Melbourne.
Emily Raubenheimer’s abstract painting, installation and embroidery explores the language of painting and the alchemical, physical and playful nature of paint. She is most interested in the ability of a mark to describe or obscure space, and many of her paintings are layered over previous works - creating a tactile history that can be read through the many layers. Central to her work is fluidity and spontaneity of form and line, as well as exuberant colour combinations. She studied Fine Arts Painting at Monash University and has taught Art for over 10 years. Residing in Melbourne; Emily is also Co-Founder of The Artists Guild – for women in the Arts; as well as publisher and Co-founder of Bubba West Magazine.
IMAGE |SUMMER STUDIO 2016 - THE LIGHT POURS OUT OF ME: EMILY YUTING CHEN; MADE UNMADE: JORDAN MITCHELL-FLETCHER, BLINDSIDE Closing Night, January 21, 2016 | VITAL SIGNS - INTERPRETING THE ARCHIVE, BLINDSIDE Opening Night, July 10, 2014.
This program is part of BLINDSIDE'S 2017 Professional Development Series, generously supported by Creative Victoria.